In Provence-Alpes Côte d’Azur, more than 50 associative radio stations offer a community programme every day. Each with its own specificities and its own way to strengthen the social bond of proximity. From Agora Côte d’Azur to RCF Méditerranée Saint-Raphaël, from Mosaïque FM to Radio Ethic. . . we will see what means they have, their achievements and their projects in the face of the upheavals in the media world.
3 advertising network managers will share their experience around these 4 questions; What commercial strategy to restore turnover after the crisis? How can radio media be promoted in the post-Covid context? What business strategy in case of reconfinement? What will change in the commercial approach?
Before broadcasting music in their programmes, radio stations and webradios must obtain prior authorization from the creators. Come and meet us to find out all about these authorization conditions.