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2:00pm
2:30pm
[Masterclass Express 1] Sprint Innovation: Achieving Digital Transformation Success Using Startup Methods ()
Conference Room
In a rapidly changing sector, how can radio stations accelerate their digital transformation? This express masterclass explores agile methods and tools from the startup world to experiment faster, reduce organizational barriers, and develop a true culture of innovation. The participants will be invited to reflect on their own level of experimentation maturity: from simple optimization of existing content to the exploration of new content, distribution, or monetization models.
Alexis Hue is the founder of Audiotiq, a consulting firm dedicated to the digital transformation of radio stations. An engineer and graduate of INSEAD, he has over 20 years of experience in tech, entrepreneurship, and venture capital. Author of Radio’s Digital Transformation Playbook and co-founder of Voxalyze, he applies his expertise to the changing audio media landscape.
Alexis Hue is the founder of Audiotiq, a consulting firm dedicated to the digital transformation of radio stations. An engineer and graduate of INSEAD, he has over 20 years of experience in tech, entrepreneurship, and venture capital. Author of Radio’s Digital Transformation Playbook and co-founder of Voxalyze, he applies his expertise to the changing audio media landscape.
Speakers
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2:30pm
3:00pm
[Masterclass Express 2] Info locale : moteur d’écoute et de confiance ? Étude IFOP a2prl ()
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L’information locale reste-t-elle un atout stratégique pour les radios ? À travers les résultats exclusifs de l’étude IFOP commandée par Mediameeting/a2prl, cette session explore la valeur perçue de l’info dans les programmes, son rôle dans la fidélisation et la confiance des auditeurs, et les attentes spécifiques du public vis-à-vis des radios locales et
associatives.
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