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VERSION:2.0
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BEGIN:VEVENT
X-WR-TIMEZONE:Europe/Paris
DTSTART:20191107T141500
DTEND:20191107T144500
SUMMARY:New sources of revenue for local radios
LOCATION:Salle de conférence
DESCRIPTION:- Trends and overview of local commercial innovations, new sources of revenue for commercial, associative or digital radios presented by Michel Colin (Mediatic Conseils) : How to sell publications, games and videos on Facebook and Instagram? An example of a commercial cross-media operation Radio + Social + Event + Push Sms. How to market your listeners data ? How to generate revenue with podcast replays, native, branded or internal communication podcasts? How to sell more annual contracts? The contextualization of radio spots
- Decryption of successful commercial innovations

- Nicolas Pavageau (Deputy Chief Executive Officer - RADIO CONTACT): job hunters & Contact Arena concert hall
- Claudia Petitdemange (Digital Manager - RADIO FRANCE): geolocated advertising
- Stéphane Deloffre (Sales Director - WINMEDIA): the all-in-one solution WinSales
- Malik Duroy (Associate Director - FORCE GROUP 1 ADVERTISING): the Horizon lunch break in the region's Mc Donalds
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