European Radio and Digital Audio Show 2019
24,25,26 JANUARY 2019
Paris - Grande Halle de la Villette
Thursday 24 January 2019
3:00PM - 4:30PM
Local content and global audiences : Sharing best practises and expectations with Iberian radios
AudioClassroom
Trust and Proximity are two strong values ??embodied by public radio.
How, from one side and the other of the Pyrenees, from one region to another of Spain, the public radios create and consolidate links with their local public?
How do they manage to produce reference content recognized for their quality and which are the most catchy for the local audience? How do they work to maintain the trust of their audience?
How do these local and regional radios operate in the digital world and in a context of global audience? What are the assets to preserve and how are they getting prepared to face the challenges ahead?
AudioClassroom
Speakers
