FR | EN
 

European Radio and Digital Audio Show 2020
23,24,25 JANUARY 2020
Paris - Grande Halle de la Villette

Friday 24 January 2020

facebook twitter linkedin
2:00PM - 2:30PM

[Study] Prisma-Ifop / Native Podcasting: a new narration mode appreciated by its users

Auditorium BLEU

With a growing number of users and regular usage, the native podcast is meeting its audience. However, there are still many obstacles to getting as many people as possible to adopt this new form of storytelling: interfaces, availability and richness of content. . . the offer is being structured to offer a better experience to audiences. 2020, the year of acceleration? What are the barriers and expectations to move from a niche format to widespread use?

Auditorium BLEU

Speakers

Delphine Le Loarer

*Delphine Le Loarer

Prisma Media
Insight Marketing Manager - Audio Expert
France

Isabelle Trévilly

*Isabelle Trévilly

IFOP
Media and Digital Area Director
France

François Quairel

*François Quairel

Paris Radio Show
In charge of the editorial committee and moderator
France

Moderator

The themes

AUDIENCE

STUDY

PODCASTER TRACK

PODCAST

back Login

The directories and guides on this site are the property of Editions HF. Copyright © 2002-2019 - Editions HF. All rights reserved. For more information or for commercial use of this data, please contact our sales department. Unless expressly authorised in writing by Editions HF, it is strictly prohibited to reproduce or use the directories and guides for commercial purposes or to extract the data from them repeatedly and systematically, this latter operation causing damage to Editions HF, in particular with regard to Law No 98-536 of 1 July 1998 transposing into the Intellectual Property Code Directive 96/9/EC of the European Parliament and of the Council of 11 March 1996 on the legal protection of databases.